Maggie Beer

Creative Strategy
Video Production
2021/22/23/24/25/26
Info

Six years with Maggie Beer. From a once-off Christmas campaign to one of our longest-standing client partnerships to date. We've worked directly with Maggie and her marketing team to create social media assets, web content, TV commercials, YouTube ads, and BVOD campaigns for key moments in the calendar — Mother's Day, Easter, and Christmas among them. From polished campaigns to raw, authentic social content, we've helped ensure the personality of South Australia's favourite chef always shines through.

In an online world that craves vulnerability and authentic moments, we've helped bring to life videos that allow just that — whether it's Maggie wandering through her garden showing off her new natives, or giving us a glimpse inside her fridge (once owned by the University of Adelaide's pathology department). Six years on, it's still one of our favourite shoot days, whether it includes quince paste and cheese on a cracker or not.

Results

275k organic views across the 30 day period of posting our content